The same is true with words. More of them won’t necessarily make your point. In fact, they might smother it. Don’t separate an idea from readers by surrounding it with words words words words words.
Put another way: Do you have friends who babble on and on or who constantly go off on tangents when they’re trying to tell a story? You try to follow them through the maze of verbiage and think, “Get on with it!”
Use fewer words but choose them with care. Make each word work hard. Very hard.
(This is the first in a series of quick-hit writing reminders. Watch for more. If you have questions that could be answered in this format, send them to Contact@writeablogpeoplewillread.com.)